It seems that we’ll never exhaust ways to expand the lattice of esteem building.
Our everybody-wins-a-trophy society has taken another step in the pursuit of pretending that everyone’s incredible.
A new concept, provided by an upstart but growing company called Tree Ring, provides a platform where students no longer have to get lost in the generic high school yearbook. A spokesperson for the company says that while a regular yearbook is a nice memento,
it’s not always about each student.
Now it can be.
No longer must students suffer by paging through reality.
No more must they see themselves as they are.
Now they can be the Big Man on Campus.
The Senior Rock Star.
Young Tom Edison!
Tree Ring provides a computer program which allows students and their adoring parents to create a personal, one-of-an-overly-kind electronic version of the yearbook, inserting their own pictures, captions, and compliments.
Over 1000 schools are now participating, including some from Long Island.
Heck, our designer-label Island just might be the Sutter’s Mill of youthful esteem.
Parents are among the most avid supporters because it eliminates the stress over counting the number or location of their child’s photos.
Twenty years from now when the old book is pulled from the shelf no one will know the difference.
Or the truth.